TBG Adds Experienced Marketing Professional to Staff


Alyssa Strazza brings branding and account management expertise to one of Colorado’s premier integrated marketing communications agencies

DENVER – July 2015 – The Bawmann Group (TBG) – an integrated marketing communications agency with diverse experience in the healthcare, education, social services, and non-profit fields – has expanded its staff this month with the addition of Alyssa Strazza, a branding and marketing communications professional.

Alyssa began her career in New York, where she worked in sales and marketing for the Consumer Insights division of Guideposts, a non-profit inspirational publishing firm. She was a part of several development teams responsible for creating brand messaging and positioning of new products and services, based on consumer feedback, to take to market with new and existing target audiences.

Upon moving to Colorado in 2013, Alyssa continued her work in brand development as a senior brand manager at Brand Iron Marketing, Inc. There she was responsible for developing brand strategies, driving creative processes and managing client communications for companies across several industry verticals, including Colorado Center and the Denver Athletic Club.

“We’re delighted to have Alyssa join our team,” said Brad Bawmann, the agency’s founder and CEO. “Her branding expertise and project management experience will be of great benefit to those we serve.”

At TBG, Alyssa will serve as an account manager, concentrating on brand development, marketing strategy, and website project management across several of the agency’s accounts.

A Dallas native, Alyssa graduated magna cum laude from Auburn University, including a semester abroad in Prague, and studied marketing and international business. She enjoys travel and outdoor adventure, and wherever the two may meet.


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About The Bawmann Group:
The Bawmann Group (TBG) is a leading integrated marketing communications agency based in Denver. During the last 17 years, TBG has helped to build and communicate brands for organizations in diverse industries spanning the country – from education and health care to finance and social services. In doing so, the firm has placed hundreds of thousands of news stories, generated millions of website visits and brought clients millions of dollars in added-value advertising, helping thousands further their education, obtain health insurance, pay their energy bills and register as organ donors. Strategic, quick and creative, the TBG team is known for making things happen on time and on budget. For more information, please visit the TBG website at www.morethanpr.com.