SOCIAL MEDIA SNAP: #SB48 lessons, Facebook’s birthday & shareable words

Social media changes so much in a week that it can be hard to keep up. Check back every Friday for our weekly roundup of what we think you should know about.


Well, the Super Bowl was last Sunday and I’m sure everyone in the English speaking world knows that our beloved Broncos lost to the Seahawks. Unfortunately, Seattle fans also beat Broncos fans when it came to social media presence. Cision breaks down the social media statistics surrounding the Super Bowl. We’ll get you next time, Seattle.


In this day and age, the Super Bowl isn’t just about football.  It’s a way of life for two solid weeks in the U.S. The Chicago Tribune points out some great social media lessons we can learn from #SB48. My favorite lesson: be careful when using all caps. THAT’S SUCH A GOOD POINT!


In other, non-Super Bowl news, Facebook turned 10 this week! Facebook celebrated its 10th birthday last Tuesday by allowing users to “look back” at their entire Facebook history. But Facebook turning 10 is about more than looking at your embarrassing first profile picture, it’s about looking at what Facebook has brought to this world over the last decade. In fact, a lot has changed since 1994. ABC News shows us how the world has changed since Facbook was born 10 years ago.


Just in time for their 10th birthday, Facebook released a new app called Paper. Paper is a mobile app that turns the user’s Facebook newsfeed into more of a newsreader. Luckily for Facebook, Paper is already doing better than Facebook Home ever did. Check out Geek Wire’s review of Facebook’s Paper app.


Twitter had a slightly less awesome week than Facebook. This week, Twitter’s stock dropped 23 percent following the company’s fourth quarter earnings report released on Wednesday. The report caused many on Wall Street to question Twitter’s mainstream potential due to the slow growth in new users. I guess we’ll have to stay tuned.


Writing a social media post is like writing a love letter. You have to use exactly the right words to convey your meaning in a way that makes him/her love it so much that they would show you some love in return.  Well, Shortstack has given us those crucial, heart-tugging words that make people share your content on Facebook and Twitter, all in a nifty little infographic.


Happy Weekend,